1587576567115
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Iyanu 

Adams

Head of Product

VacePay

A result-driven product manager with 5 years of experience in the tech industry, with a strong focus on developing and launching successful digital products. Possesses a deep understanding of user needs, market trends, and competitive landscape with a proven track record of delivering innovative and impactful products that meet user needs and drive business growth. Passionate about solving complex problems, improving user experiences, and staying on top of emerging technologies
Start-up
Senior
B2B
B2C
Banking / Financial Services / Payments
eCommerce
FinTech
Career progression
CV advice
Help finding a new job
Personal development
Product operations
Product skills development
Roadmapping and prioritisation
Stakeholder management
Strategic thinking
Team management
Transitioning into product management

1. Product Strategy and Vision

  • Defining Product Vision: I can help mentees craft a compelling product vision and align it with business objectives to ensure long-term success.
  • Market Analysis & Opportunity Identification: Guidance on conducting market research, identifying market gaps, and positioning products in a competitive landscape.
  • Product Roadmapping: Support in creating and maintaining a product roadmap that balances strategic priorities with immediate business needs.

2. User-Centered Design & User Experience (UX)

  • User Research: Help mentees develop skills in conducting user interviews, surveys, and usability testing to gather actionable insights.
  • Personas & User Journey Mapping: Guidance in creating user personas and mapping customer journeys to ensure product features resonate with the target audience.
  • Prototyping & Wireframing: Support in developing low-fidelity and high-fidelity prototypes, as well as working with designers to ensure user-friendly interfaces.

3. Agile Product Management

  • Agile Methodologies (Scrum/Kanban): I can mentor mentees on managing product development in an Agile environment, using methodologies like Scrum or Kanban to drive iterative development.
  • Backlog Management & Prioritization: Support in managing product backlogs and feature prioritization, focusing on delivering value incrementally.
  • Cross-functional Team Collaboration: Advice on effective communication and collaboration between product, engineering, design, and other key stakeholders.

4. Metrics and Data-Driven Decision Making

  • Key Product Metrics (KPIs): I can help mentees identify and track key performance indicators (KPIs) that measure the success and impact of their product.
  • A/B Testing & Experimentation: Support in designing and running A/B tests, interpreting results, and making data-informed decisions.
  • Data Analytics & Insights: Guidance on leveraging tools like Google Analytics, Mixpanel, or Amplitude to gather and analyze product data.

5. Go-to-Market (GTM) Strategy

  • Launch Planning: Help mentees develop comprehensive go-to-market strategies that include product positioning, pricing, and launch plans.
  • Marketing and Sales Alignment: Guidance on aligning product development with sales and marketing teams to ensure product-market fit and adoption.
  • Growth Hacking & Customer Acquisition: Support in growth tactics and scaling customer acquisition, including referral programs, partnerships, and digital marketing channels.

6. Leadership & Stakeholder Management

  • Influencing Without Authority: I can help mentees build the skills needed to influence and motivate cross-functional teams and stakeholders, even without direct authority.
  • Conflict Resolution: Provide guidance on resolving conflicts that arise between product, engineering, and business stakeholders.
  • Product Team Leadership: Help mentees develop leadership skills, including coaching product teams, providing feedback, and fostering a culture of innovation.

7. Product Lifecycle Management

  • End-to-End Product Management: I can mentor on managing products through their entire lifecycle, from ideation and launch to maturity and eventual phase-out.
  • Iterative Improvement: Support in developing strategies for continuous product improvement, including feature updates, customer feedback loops, and version control.

8. Product-Market Fit & Scaling

  • Achieving Product-Market Fit: Guidance on iterating products to reach product-market fit through customer feedback and validation techniques.
  • Scaling Products: Support on scaling a product for growth, including expanding into new markets or user segments and handling technical scalability challenges.

Curated Resources
https://drive.google.com/drive/folders/178sPLHqEys6nK-KqIFqANnjxYDxA1HWP?usp=sharing

All you need to know about Product Management
https://airfocus.com/resources/ebooks/product-management.pdf

Product Management Handbook
https://www.bitsom.edu.in/wp-content/uploads/2024/03/Product%20Management%20Handbook.pdf

Product Management Templates 
https://productschool.com/resources/templates?utm_campaign=202304-paid-ga-B2C-GEN-TOFU-UK-PMAX-RESOURCES%20TEMPLATES&utm_medium=cpc&utm_source=google_ads&utm_term=b2c_tech_aspiring_pm&gad_source=1&gclid=CjwKCAjw6c63BhAiEiwAF0EH1EsmmHB77lFR34xZiYeBXT8uQ4Jlp0BlcTR96S6Nddb5bW4jQond6hoC1dUQAvD_BwE

Product Management 
https://www.udemy.com/course/product-management-a/

Free Product Management Course by GreatLearning 
https://www.mygreatlearning.com/academy/learn-for-free/courses/product-management

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